“We are hungry for your business” says new sponsor of the Taste Awards 2014
A Head for PR is an award winning multi-disciplined agency based on the border between Somerset and Dorset and we are proud to be supporting the Best Drinks Producer category in the Western Gazette Taste Awards 2014.
Somerset and Dorset have some of the best food and drink producers in the UK and with an increasing emphasis on the importance of food provenance in every award winning restaurant, café or pub, we need to ensure your products are appearing on every menu where quality and taste comes first.
Managing Director, Jane Adkins, said, “In 2014 there is more competiton than ever. Continuing to make sure your products are the first choice for suppliers and customers is a challenge. Sometimes producers are so busy concentrating on making a quality product, they forget about planning how to tell people about it! This is where we can help. Our dedicated PR service helps businesses get their message across to their customers whether that is business to business or directly to the consumer.
A Head for PR has years of experience in the food, lifestyle and tourism sectors working for cookery schools, food producers, tourism partnerships and clients in the hospitality sectors. We offer a professional service, competitively priced and delivering creative PR campaigns resulting in targeted media coverage where it really counts.
But don’t just take our word for it: Dominic O’Nions, Owner of Ashburton Cookery School said, "We worked with Jane for several years through her company A Head For PR which was engaged to represent the Ashburton Cookery School across all aspects of public relations and in that time completed many valuable activities that moved our business forward, from building relationships with journalists and press releases, to press events and brand building. I would recommend Jane as someone that can be relied on to deliver valuable PR on time and budget and to always best represent your brand whilst finding opportunities to evolve your business."
Read full story - “We are hungry for your business” says new sponsor of the Taste Awards 2014
Dorset PR company A Head for PR wins Dorset Venus Business Award
A Head for PR is the proud winner of the Dorset Venus Business Award for Best Home-Based Business and will go on to the National Awards in 2015.
Following thousands of votes, over 2000 nominations and applications and a mixture of anticipation and excitement, the Dorset Venus Business Women Awards announced the 2014 winners at the Lighthouse Poole on 11th June. The event was hosted by Dan Mills from Heart and Tara Howard, Venus Awards Founder.
The founder of the Langtry Manor Business Women Awards, Tara Howard MD of Langtry Manor Hotels, has with the help of other local business women created the Venus Awards to recognise business women across the UK.
Dorset-based Jane Adkins from A Head for PR, winner of best Home Based Business said: "Winning a Venus Award for Best Home Based Business and being recognised in front of your peers is a really huge morale boost and makes the last five years really worthwhile. When I first decided to set up my PR business in 2009 there were not that many home-based businesses around and there was always that little voice of self-doubt in the back of my head, asking me why others would put their faith in a business that although offering all the services of a PR business in a glossy office, was actually based at my home without a large staff on the payroll. The last five years has proved that this business model really works and I have delivered to my clients some really cost effective profile raising campaigns that have resulted in many thousands of pounds worth of coverage which is priceless when it comes to raising the profile of a new product or service."
2010 saw the inaugural Langtry Manor Business Women Awards take place in Dorset. 2011 was even bigger and attracted a substantial number of entries and votes over 6,000. National sponsors included Newsquest, NatWest, The Federation of Small Business (FSB) Heart FM, Women in Business Network (WIBN) as well as local sponsors such as the Chamber of Commerce, and other local business wanting to raise their profile locally.
Tara Howard says, "We know that women in business lack a level playing field when it comes to awards and recognition and that they often have many additional responsibilities in family life - making success in business an even greater achievement to be acknowledged. Due to our winning formula and the extraordinary popularity and success, expanding the awards on a national level became a natural progression."
Read full story - Dorset PR company A Head for PR wins Dorset Venus Business Award
We reach 2014 finals of Western Gazette Business Awards too!
We are really looking forward to the next few weeks when we will be celebrating five years in business as well as attending two gala dinners as a double finalist in both the Western Gazette Business Awards for Young Business and the Venus Business Awards for best Home-Based Business.
MD, Jane Adkins: “I never dreamed when I started my PR business in Sherborne five years ago that I would be a finalist in two of the region’s most prestigious business awards and it’s fantastic to have that recognition."
Jane continues, “It’s been said that you can’t put an old head on young shoulders – but you can put an experienced, qualified and well practised head on a new business and come up with a winning formula.” Jane’s PR agency, A Head for PR Ltd, takes a different approach to its clients by really listening to them and taking the time to understand what their business and organisation is about and wants to achieve. Working with experienced associates when appropriate, Jane puts together a creative and compelling PR campaign that helps her clients achieve recognition and profile where it’s needed. Costs are kept down as the business does not have expensive offices and staff to maintain.
In less than four years the client base has expanded to include public sector as well as many private businesses ranging from international companies to start ups. Current clients include Visit Exmoor, the Dartington International Summer School and a number of local Dorset and Somerset businesses. The firm has seen an impressive growth, doubling turnover in the second year and growing the business further in years three and four. It has also diversified and broadened the service offering with a PR package specifically designed for Start Up businesses and a low cost videography service.
This year A Head for PR has already been recognised with a national award in the Best for PR (travel and tourism) awards and with the results of both business awards being announced in June, Jane says she is hoping for a hat trick!
Read full story - We reach 2014 finals of Western Gazette Business Awards too!
Finalist in 2014 Venus Business Awards
Delighted to be a Finalist in the Venus Business Awards for 2014. A Head for PR is one of three finalists in the Home Based Business category which this year is being sponsored by Gem Freeman Jewellery.
The winner will be announced at a Gala Dinner at theLighthouse Poole in June, and the occasion is often referred to as the "Working Women's Oscars". Whatever the outcome, I am so pleased to have got this far and to be part of the Venus Winner's Circle. I am privileged to be one of the working women of Dorset recognised for their hardwork and business vision and at this stage would like to thank the judges, Samantha Acton (founder of Domestic Angels), the first ever national home-based winner and Gem Freeman who won Business Mother of the Year in 2013.
Read full story - Finalist in 2014 Venus Business Awards
Proud to be sponsoring first Dorset Tourism Awards!
The brand new Dorset Tourism Awards have now launched and businesses need to get their entries in before 28 June. We are proud sponsors of the Awards which are a fantastic opportunity for tourism businesses to showcase the best of what Dorset has to offer giving them the chance to stand out from the crowd and be recognised for their contribution to the industry.
In particular, just like we have with the South West Tourism Awards, we are keen to support Sustainable Tourism in partcular. With more people deciding to take holidays at home it is even more important for us to reward those businesses who strive for excellence in the field of Sustainable Tourism so that visitors to Dorset can choose from a wide choice of accommodation, services and activities that embrace the values of responsible planning and management."
Read full story - Proud to be sponsoring first Dorset Tourism Awards!
We win prestigious #SBS accolade from Dragons Den Theo Paphitis
Last night, 18 February 2013 A Head for PR was delighted to discover that we had won the Small Business Sunday #SBS award this week!
Dragons Den entrepreneur Theo Paphitis selects six small businesses to showcase and promote via his website each week and we were chosen to join the exclusive SBS club after describing our business in one Tweet together with the hashtag SBS.
It just shows that persistence really pays off as we have regularly tweeted our business to Theo during the Sunday evening time slot.
This is now a great opportunity to get to know some of the other winning businesses and in true PR fashion to make the most of the opportunity andn encourage our clients to follow in our footsteps with a #SBS Tweet that takes just a few seconds to post but may result in a whole host of new business opportunities.
Read full story - We win prestigious #SBS accolade from Dragons Den Theo Paphitis
Taunton Means Business choses A Head for PR
A great way to start 2013 with the news that A Head for PR will be working on the inward investment campaign Taunton Means Business, devised by Taunton Deane County Council, to encourage more businesses to relocate to Taunton and the surrounding area. In a competitive pitch we delivered an exciting and innovative proposal that we look forward to rolling out in the months ahead.
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A Head for PR retains Visit Devon Tourism Account
We are celebrating the news that A Head for PR has retained the Visit Devon account after a competitive pitch. We love doing PR for travel and tourism destinations and are particularly pleased to be helping the new Devon Tourism Partnership raise its profile and shout about the Visit Devon brand.
Read full story - A Head for PR retains Visit Devon Tourism Account
We celebrate success at first ever Devon Tourism Conference!
The A Head for PR team had plenty to smile about at the first ever Devon Tourism Conference when their talk, Creating a Story out of Nothing was described as "excellent" by esteemed Travel Editor Simon Calder who also spoke at the Conference.
Emphasising the importance of grasping a nugget of information or something that may be right under your nose, but which sometimes is too close for the client to see, we looked at a couple of examples of campaigns we had carried out for Visit South Devon, North Devon+ and the Dartmoor Tourism Partnership.
South Devon crab was a prime example - who would have thought that a successful campaign that got over £1 million of editorial and broadcast coverage - could have been based on this largely ignored crustacean? And what about the beautiful gardens of North Devon - packaged together these have become a "must see" for many visitors to the area. And of course sometimes you are really fortunate and an idea falls into your lap. Thanks to War Horse and A Head for PR's research on what to see and do on Dartmoor, the area received over £342,000 in editorial coverage, just in January 2012.
Our short talk gave lots of pointers about looking after journalists and ensuring that good images and the right information gets to them ahead of their deadlines. In the final analysis, good PR is about creativity and imagination combined with the skills and experience to make the ordinary extraordinary.
Read full story - We celebrate success at first ever Devon Tourism Conference!
Leading TV, Media and Security business selects AH4PR!
Two more clients came on board in the last two months of 2011. The SCCI Group announced its acquisition of security specialist Alphatrack. We are working with both companies to show there are very positive stories to be told around investment and safeguarding jobs plus a very bright future ahead involving national expansion of an already successsful regional business. Watch this space for more on this story.
Associate company, SCCI Energy published a case study of a Dorset based farmer who thinks that there is still everything to play for when it comes to the generation of solar energy on his Tarrant Crawford farm.
A Head for PR recognised the existing press interest in solar energy and used the angle about cuts in the Government's Feed-In-Tariff to maximise the story. We pushed the messages out to key specialist press writing for agricultural and energy sectors as well as to local and regional publications and some national business writers.
BBC Countryfile came to film at the farm, and two key farming publications will be publishing the story in the New Year together with a number of energy magazines. And we haven't finished yet.....
Read full story - Leading TV, Media and Security business selects AH4PR!
AH4PR wins Harvestories contract
We are delighted to have won the contract for the marketing and PR of a fascinating project called Harvesting Voices and will be working closely with the Blackdown Hills AONB and oral historian Judy Simmonds to promote the new "Harvestories" oral history website.
The project is funded by Making It Local, a Rural Development Programme England grant programme and AONB's own Sustainable Development Fund.
Harvestories aims to preserve and bring together the material gathered through an earlier Blackdown Hills AONB project called "Voices from the Hills" and other related existing local collections of voice recordings. The project will encourage greater appreciation of the AONB's natural beauty and in particular its cultural and social heritage for both residents and visitors to the area.
Read full story - AH4PR wins Harvestories contract