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Great Regional Publicity

Somerset Leisure Trust is a new independent community sport enterprise which is the largest provider of leisure facilities within Somerset and it manages 13 centres across the county.

AHFPR’s remit was to raise the profile of the trust as a new brand name within the regional media and the local community, and to establish it as a high quality provider of leisure services and skills training for the sport and leisure industry in the South West.

By drip- feeding regular press releases and human-interest stories to the regional press and broadcast media, AHFPR has achieved extensive coverage in local newspapers as well as with regular live interviews on BBC Somerset and the trust has also featured on regional TV BBC Points West.

The work carried out is 'done when Gail says she's going to do it', and always carries the right content and tone to get the media interested. Gail has opened doors for us - getting us onto local radio slots, on TV and regularly in the press and towards the top of the Google search information files. Gail knows the way to make what we all see as an everyday piece of work into an interesting and stimulating and of use to media presenters. She talks staff through what they need to do, taking the fear out of giving an interview, even on TV. As an ex producer her insight and networking links have been invaluable. She's always been professional, with sound advice. Her work has given us excellent publicity at an affordable rate!

Margaret Luck, Workforce Development Manager for Somerset Leisure
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